Done For You Social Media Content (2) (1)

Done For You Social Media Content

August 2021

Daily Posting Formula

Personal profile posting calendar

Post once a day on your timeline and 3-5 stories daily 

Monday: Gratitude post 

Tuesday: Team member recognition 

Wednesday: Educational post related to your products or services 

Thursday:  Product curiosity post 

Friday: inspirational quote

Saturday: Lifestyle post

Sunday: Family, personal

Monday: Marketing tip

Tuesday: Engaging question

Wednesday: Vulnerable/ Power post 

Thursday: Poll style post (give them list of answers to pick)

Friday: Share your passion or something that inspires you

Saturday: Family, personal post 

Sunday: Invite/ promo post for your group, page, webinar, video, lead magnet etc

Repeat this 2 week cycle again


Facebook page posting calendar (2-3 times a day)

Monday

Morning - Inspirational quote 

Evening - engaging question 

Tuesday

Morning - inspirational quote

Evening - Facebook live 

Wednesday

Morning - Inspirational quote 

Evening - engaging question 

Thursday

Morning - inspirational quote

Evening - Facebook live 

Friday

Morning - Inspirational quote 

Evening - engaging question 

Saturday

Personal or fun post

Sunday

Gratitude or power post 

 

Engaging Questions

  1. What are you doing for Labor Day? 
  2. My favorite beverage of choice while working is ______. 
  3. If someone made a movie about my life the title would be __________.
  4. If you could only have one app on your phone it would be _________
  5. What is the first thing you do in the morning? 
  6. What is one goal that you have for the rest of 2021? 
  7. What is your favorite emoji? 
  8. Why do people say “heads up” when you should duck? 
  9. Does the postman deliver his own mail? 
  10. What is your favorite news source? 
  11. Shopping online or in a store? 
  12. Are you always early or always late? 
  13. What is your favorite thing about your job? 
  14. If you could have one household chore hired out for the rest of your life, what would it be?

Facebook Live Topics

1. Do a live discussion about the history of your industry.

  • Where/When/How it started
  • Pain points that industry addresses 
  • Pain points experienced by the industry
  • Resolutions for those particular pain points 
  • Keep all of these as brief overviews
  • Prior to doing this live plan which topics you’re going to discuss more in depth and make sure to tell your audience that you will be expanding more on that particular point later.

 

2. Do a live or series of lives expanding on a specific topic covered in the #1

  • You’ve already provided the brief information highlight but don’t provide the same information again instead reference the previous video and offer to tag or tell them where they can locate it
  • This is an opportunity to really target the specific aspect of that specific aspect of the live and bring it back to a call to action for your followers
  • Give your followers a call to action surrounding the video (follow,message, comment, share) 

3. Time saver live

  • Take 1 aspect of your niche and break down a time saving hack around that aspect

4. What I would do in this situation

  • Tell a story specifically about a pain point experienced by another person in or related to your niche. 
  • Discuss what the person did in this situation
  • Discuss what you would have done differently in the situation
  • End with a Call to action. 

5. Do a live on a common misconception about your niche

6. “Spontaneous Live” Thought of the day

7. Give your customers a challenge “if i get x number of people doing y then I will do z”

  • This doesn’t need to be a product promo. 
  • It can be just for “fun” but with a call to action that benefits your business ie likes, shares, comments, ect

8. Do a live “hangout”

  • Have a loose plan of what you want to cover 
  • Keep your audience engaged by asking and responding to questions
  • Tip it might be helpful for this kind of live to have a backup device handy to more easily  view comments and engagements

9. Do a live on a recent Facebook/Instagram update

10. Do a live swap with a person in a different niche.

  • Talk about what you help people with 
  • The problem you solve
  • Give an action step to connect with you (Like, Comment, Friend, Share) 

11. A “New to the industry” live

  • Ask yourself “what is one important skill I wish I had when I started in my industry”
  • Teach about that skill 
  • Make sure to include call to action (like, follow, comment, share) 

12. Mindset Training

  • Tell a story of a time when you were struggling with your mindset around your business
  • What did you do to overcome that? 
  • What are you still working on to overcome it? 
  • How did that shift change how you do business? 
  • Include your CTA’s

13. Do a live by the pool

  • This can be a quick tip, current event update, ect 
  • Don’t forget your CTA(Call To Action) 

14. Ask for advice

  • What to wear? 
  • Music Playlist? 
  • Don’t forget that Call To Action! 

15. The Best investment you’ve made in business

  • Don’t make this about your company. 
  • Keep it to something that HELPS you with your business but isn’t a/the company
  • A tool, a course, software, ect. 
  • Don’t forget your CTA( Call to Action 

Inspirational Quotes

Engagement Posts

Marketing Tips

Don’t Be Everywhere 

You’ll spread yourself thin. Think of 1 or 2 social media platforms that suit you and most importantly your audience, and stay on these platforms. 

Many network marketers make the mistake of opening accounts on all social media platforms in their excitement. And once that excitement dies down, so does all activity on most of those accounts. 

And when activity stops, people assume that you aren’t in business any longer. 

Say, for instance, your audience is active on Instagram. She hears about you from a friend or in a group and then tries to search for you. Then she sees you aren’t posting any longer and has less than 10 posts, what do you think her impression about you and your brand will be? 

I know it’s not going to be impressive enough to get her to buy from you. 

So, keep that impression and focus your energies on one social media platform. This will give you time to focus on your business as well. 

 

Position yourself as an expert

Show that there's people in your DM’s asking you questions. If they don't see people asking you questions and looking to you as an educator and a resource, they won't be reaching out to ask you questions either.

Anytime someone asks a question you can make their name private but share the question and share your response. This also is giving free value which is something that we love. This is a major authority build for you. 


On using Scripts

Scripts can be a great way to create duplication. 

The problem with scripts is that they can come out as cold and unfeeling which is the opposite of relationship building. 

If you are using scripts as part of your growth and duplication strategy, try scripts that are more fill in the blank and less copy paste. 


Set up content buckets

Plan your post topics monthly around attracting your perfect customer

Pick 3 to 5 areas of your life to focus on on your social media platforms

Once a month create content for each specific area you’re focusing on to get you through the entire month. 


Automate where possible.

Tools like schedulers can go a long way to assist you in batching and distributing your content without being a slave to your phone. 


Reels on Instagram

When you’re building on instagram reels are KING. The recommendation currently is 5 reels per week. But it’s also important to make sure you have Reels that are going to be engaging 

The best videos involve movement, fast pace, and a catching first sentence followed by a call to action. All of this under 15 seconds if possible. 


Using TikTok for business Tip

  1. Use Niche hashtags with 1 or 2 trending tags to tell the tiktok algorithm who to put your content in front of. 

  2. Try to have a Tag line within the first 3 seconds of your video to better engage your potential viewers. 

Hooks are VITAL in keeping your customer/follower engaged

The hook is that 3 seconds at the beginning of ANY video. 

Since video is king on all social media platforms currently it’s vital that your hook be engaging for people who fit your client avatar. 

Using the word YOU in the hook ie first sentence of the video “ are you” “Would you” “do you” will get the most engagement. 


Don’t put all your eggs in one basket

Platform diversity is important to your business. Yes. you can start your business on IG, Facebook, Tiktok, Youtube, ect but it is important to carry that business into other areas like email marketing, or either other social media platforms. 

For example you can Develop a social media following on Facebook, but offer a freebie to convert those followers to email. That way should something happen you’re more able to adapt and still connect with your audience

If you develop on TikTok, again, you can convert your tiktok followers into email lists with simple CTA’s or you can convert to Youtube or IG for long form video and photo/text content. 

Diversifying helps you reach more people and form deeper connections with your subscribers. 


Content Hack

Use search engines like Answer The Public or Buzz Feed to find out what people in your specific niche are searching for. 

 

Finding Hashtags for your business

Finding niche hashtags can be a challenge. Using a software like hashtag stack or flick.tech to develop your hashtags can help save valuable time and help you target hashtags that are within your reach. The goal with these hashtags is to trend in your niche so if you’re a smaller account or your reach is lower opt for hashtags that are less competitive to give you the highest chance of trending. 


Follow the 80/20 rule

Social Media companies have 1 goal. To keep people on their platforms. When you are creating content develop your content based on the 80/20 rule 80 % of your content should be connected to your product service or opportunity but not directly tied to it. Use the other 20% to market your product directly. 


Fomo marketing ideas to drive sales/ bookings

Limited-Time Offer

Create a special offer with a deadline

Promote a bundle your customer would not normally have access to

Promote a low stock item

Marketing Tip
Marketing Tip
Marketing Tip
Marketing Tip

Stories

Stories

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