Personal profile posting calendar
Post once a day on your timeline and 3-5 stories daily
Monday: Gratitude post
Tuesday: Team member recognition
Wednesday: Educational post related to your products or services
Thursday: Product curiosity post
Friday: inspirational quote
Saturday: Lifestyle post
Sunday: Family, personal
Monday: Marketing tip
Tuesday: Engaging question
Wednesday: Vulnerable/ Power post
Thursday: Poll style post (give them list of answers to pick)
Friday: Share your passion or something that inspires you
Saturday: Family, personal post
Sunday: Invite/ promo post for your group, page, webinar, video, lead magnet etc
Repeat this 2 week cycle again
Facebook page posting calendar (2-3 times a day)
Monday
Morning - Inspirational quote
Evening - engaging question
Tuesday
Morning - inspirational quote
Evening - Facebook live
Wednesday
Morning - Inspirational quote
Evening - engaging question
Thursday
Morning - inspirational quote
Evening - Facebook live
Friday
Morning - Inspirational quote
Evening - engaging question
Saturday
Personal or fun post
Sunday
Gratitude or power post
- Happy Mother’s Day to all the Mothers out there! Please share a favorite memory of you and your mom (or motherly figure) with me below. Mine is in the comments.
- What’s an unpopular opinion you have that no one can convince you otherwise on?
- What is your biggest pet peeve?
- What would you do with your life if money wasn’t an issue?
- When you were young, what did you want to be when you grew up?
- If you could only have ONE app on your phone, what would it be?
- If you had an intro song, what would it be?
- Which is better, sweet or salty?
- If I could snap my fingers and be the CEO of an existing company, I’d be the CEO of _____ because _____.
- It’s VACATION SEASON!!! What type of vacation is your favorite? Are you team beach or team mountains?
- If you could wake up tomorrow with any new skill, what skill would you pick?
- Which is the correct way to hang the toilet paper roll? Team #over or Team #Under
- If you could only keep 1 kitchen appliance what would it be?
- Would you rather be famous or the best friend of someone famous?
1. Interview someone in your upline. Have them tell their story and talk about how entrepreneurship has impacted their life. Or have them talk about a specific product or service you’re promoting. Remember to keep curiosity and NOT say the company name or name of your product. Just focus on the benefits and how it can help your perfect prospects with their pains & problems.
2. Discuss your daily routine (including any relevant products) and how you use them day-to-day. (KEEP CURIOSITY! DON’T SAY PRODUCT NAME OR COMPANY NAME!)
3. Share your favorite motivational/inspirational story (google one if you can’t think of one)
4. 5 Steps to crush your facebook lives
- Start by announcing what they will expect to learn, ask a question, understand what your prospect is struggling with
- Get engagement
- Introduce yourself
- Get into the meat and potatoes
- CTA
5. 3 Places to find your next customer on social media
- Facebook groups - this doesn’t mean just go add people, add value in the groups and then connect with people who comment on your post, build that relationship, be a human being first
- Facebook and Instagram Stories - create curiosity around your products
- Facebook live video - deliver value and always have a CTA
6. 3 Things to do before you put a post on facebook to increase engagement
- Engage with your perfect prospects, write long genuine comments on their posts ending with a question so the conversation continues
- Have 3-5 messenger conversations with your perfect prospects / customers, genuine conversations as a human being, not cold messages spamming your link
- Send 3-5 new friend requests to people you would love to connect with - again your perfect prospects
6. Ask a customer to go live with you to discuss their experience.
7. Discuss tools you use to make running your business easier
- Tools that automate
- Tools that help you keep track of customers
- Tools that help you create content
8. Announcing or demonstrating a new product
- Make sure your caption leads with curiosity
- Tell your viewer what excites you about this new product/ service
- Show/ Demo product or service
- Call to action, don’t forget to tell your customer how they can access this product or service
9. Take viewers on a tour
- IE if you sell storage boxes “ Organization tour of my closet”
10. Start a live book club
- Choose books related to your brand
- Pick a consistent time weekly to do your lives to discuss the books
- Invite 1 or 2 club members to join you during the live to discuss the book.
- Invite followers to register to receive notifications when you go live
11. Offer exclusive content in a private group
- Direct Coaching
- Challenges
- Education
- Discounts
- Incentives
12. Go live teaching someone how to set up an important business tool.
- This can be anything from “how I set up my order shipping station” to creating a reel or content schedule
13. Do a product review of something that you do not sell
- Keep this related to your product but not sold by the company and not a type of product your company sells
- Example; If your company sells supplements, do a review on a water bottle, workout clothing ect. If your company sells organic cleaning products, review a sustainable clothing or skin care product.
14. Following an event, seminar, podcast give your top 5 takeaways from it.
- What inspired you
- What are you going to take from it to implement in your business
- What did it bring up that you’ve never considered before
- How can it provide value to your audience
15. Overcoming an obstacle.
- What barrier did you face?
- What path did you take to overcome it?
- What if anything would you have done if you knew then what you know now?
- How is your life better from overcoming this struggle?
- What advice would you give to another person going through this same struggle now?
1. The 4 Keys to Social Media Marketing Success
- Asking questions - “Why am I in this business? Who is this product/service for? How does it solve my ideal prospects problems?”
- Be Authentic - Real trumps perfect because real creates trust
- Use VIDEO whenever possible - Builds know like and trust the fastest.
- When you’re ready to scale and reach more people faster, don’t be afraid to spend money. Finding a good mentor to help you do that will keep more money in your pocket.
2. Social Media Tip of the Day
Use VIDEO as much as possible in your marketing strategy. Videos are proven to get maximum engagement on Social Media platforms. Video is also the fastest way for people to get to Know, Like & Trust you.
3. BE Authentic, don’t just ACT it. This might seem obvious… but authenticity seems to be on the verge of becoming just another buzz word in people’s marketing strategies. TRUE authenticity (not just using that word often in your posts) will set your brand (product or personal) apart in today’s highly competitive market. People are attracted to REAL and can sniff out fake in a heartbeat. So Do You Boo… Be Yourself and Your People Will Be Attracted To YOU.
4. You are not duplicatable, systems and processes are! Create systems and processes so that what you do duplicates
5. Your Facebook profile is your digital business card, ensure these 2 things are there
- Your image is a photo of you, not your family, not your dogs, not an avatar, it is a clear photo of you
- Your Bio tells your audience how you can help them - let them know what’s in it for them
6. When posting on Facebook, your personal profile, business page, group and stories all have different posting strategies
- Profile - post once a day, change it up - curiosity, power post, short post on Facebook’s coloured background, engaging question, quote, lifestyle, live video - all original content
- Stories - post 3-10 times a day with a mix of quotes, questions, curiosity, behind the scenes, video
- Business page - post 2-3 times a day
- Groups - post 2-3 times a day
7. Be strategic with your automated messages.
When you send an automated message that's irrelevant or has no value to that user, the recipient will either ignore it, or worse.
By creating a message that fits well with your engaged audience, you lower the chances of negative reactions and increase the chances of building value-based relationships.
8. Instagram Reels Do’s and Don’ts
- Do use clear video
- Don’t make the reel just an advert for your business
- Do use original audio
- Don’t forget hashtags reel engagement is high, but relevant hashtags can take your views from “ pretty good” to “ how in the world did that happen”
- Do use multiple short clips within the reel, this keeps the audience interest and keeps them watching
- Don’t forget a call to action within the reel.
9. When growing your team it is important to support your new distributors in meeting initial goals quickly. New Distributors are more likely to be successful long term and to remain part of your organization if they are able to meet these initial goals which is why that initial support and a solid system for success can go such a long way to supporting business growth.
10. Fortune is in the follow up. Here are 6 impactful followup strategies
- Say Thank You
- Help them get started with your product or service
- Inform of new features/ products/ services
- Ask if they have questions
- Upsell to provide your client with even more value from use of your product or service
- Send helpful literature, educational tools, videos ect that you think may be impactful for them specifically
11. The most successful sales posts are often posts of what others are saying about you, your product, your service
- Use customer praise in your marketing
- Reviews, customer messages, referrals and post comments can go a long way to showing new leads the value others are gaining from your product or service
- Ask customers to record reviews or go live with you to discuss their experience using your product/ service
12. You will make more strides by listening than by talking.
- Spend more time focused on answering customer questions
- Automate standard information through quick videos, handouts, ect
- Use reflective listening (repeating what the other person says) this helps improve communication, connection, and trust.




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