The Hidden Risk That Could Cost You Your Career in Network Marketing

The Rug Can Be Ripped Out From Under You

Here’s what shook us: this company wasn’t a fly-by-night operation. It had been around for over 23 years.

That’s legacy status in the network marketing world.

Millions in revenue. Thousands of reps. And then—bam—gone the day before payday.

Can you imagine building a business for years, only to wake up one morning and have your income vanish overnight?

The truth is, a lot of network marketers come in thinking, “This is MY business!”

But the harsh reality is… it’s not. Not really.

Sure, you build the relationships, you share the products, and you do the work—but at the end of the day, you don’t own:

• The product
• The compensation plan
• The customer data
• The brand
• Your paycheck

That’s all controlled by the company.

And that’s the biggest risk that most people ignore until it’s too late.

We’ve seen this happen over and over again. It’s not new.

But this latest shutdown just made it real for a lot more people.

And if that feels like a slap in the face—hey, we get it. We’ve been there.

But there’s something you can do to protect yourself.

You Don’t Own It—So What DO You Own?

Let’s talk about what you can control—and how to build something that’s truly yours.

The first and most important thing to understand is this: you don’t build your business on rented land.

What do we mean by that?

Your company owns your back office, your customer list, your team structure, even your replicated website.

If they disappear tomorrow, so does all of that.

But you know what you do own?

Your brand. Your voice. Your email list. Your influence.

We teach this to every single person who comes through our community: you are the business.

Not your company. Not your product. YOU.

So, what do you do?

• Start building your email list. Your OWN list—not one through a company portal.
• Create your own lead magnet or borrow one from a mentor you trust.
• Build relationships with your audience based on YOU, not just what you sell.
• This one shift—branding yourself instead of your company—is how we’ve been able to pivot and keep our income stable even when we’ve chosen to change companies or adapt to new circumstances.

It’s not just about avoiding risk—it’s about building a bulletproof business that can weather anything.

Build It Like You Mean It (Even If You’re Starting From Zero)

Let’s just be real—starting to brand yourself feels awkward at first.

You might think, “I only have three followers… Who’s even going to see this?” Or, “I feel silly posting selfies. What will my neighbors think?”

We’ve all been there. Seriously.

When Brandy started showing up online, she had those exact thoughts.

She’d judge other people taking selfies and think, “What are they doing?!” And then she realized—it wasn’t about her.

It was about the Fran or the Jenny out there praying for someone like her to show up.

The truth is, if you’re not showing up, those people are just sitting there thinking no one sees them.

And you could be the one they’re waiting for.

When Adrian committed to going live for 112 days straight—yes, straight—it catapulted her business.

Not because it was perfect, but because it was consistent and it was real.

You don’t have to be famous. You just have to be visible and valuable.

Show up. Build trust. Serve your people.

And for the love of all things sunny and sandy, stop worrying what your cousin thinks about your reels. 

You don’t need to be perfect. You just need to be authentic.

And if you don’t know where to start? Start with the next step.

We’ve got tools, mentorship, and a step-by-step process ready for you.

Because here’s the bottom line:

You’re not building a network marketing business. You’re building your business using a network marketing model.

And that changes everything.

Want To Accelerate Your Business?

If you want more help on attracting your perfect prospects to you with ease, check out our Social Recruiting Secrets course today.