October 31

The Real Reason Your Upline’s Advice Isn’t Working (And What To Do Instead)

Beach Boss Influencers

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Let’s get real… if you’ve been following your upline’s advice to the letter and still not seeing results, it’s not because you’re lazy or bad at this business.

It’s because what used to work doesn’t work the same way anymore.

At Beach Boss Influencers, we help network marketers, affiliate marketers, and home-based entrepreneurs build businesses they love online without feeling spammy, burnt out, or invisible.

And we’re pulling back the curtain on why your upline’s advice might be holding you back (even if you love them) and what you can do instead to actually start growing again.

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Why Your Upline’s Advice Isn’t Working Anymore (And Why It’s Not Your Fault)

Here’s the truth, your upline’s advice probably did work… for them.

But times have changed.

Back when social media was brand new, simply messaging everyone you knew and posting product photos could grow your business.

But now? That same advice turns you into a walking sales pitch and people scroll right past.

If you’re spamming your friends and family, getting ghosted, and starting to dread your own DMs… it’s not because you’re bad at this.

It’s because the system is outdated.

You’re trying to use 2010 strategies in 2025 and the math just doesn’t add up.

Today, success in network marketing requires two things: a growing network of people who actually want what you have, and real influence over that audience.

Without those two, you’re just shouting into the void.

So take a breath.

You’re not broken. The industry isn’t broken.

You’ve just outgrown the old way and that’s a good thing.

The Two Things Every Network Marketer Needs to Build Real Success

We learned this the hard way.

After years of doing all the things (chasing friends, hosting parties, cold messaging strangers) we realized that real success comes down to two simple things: building an audience and building influence.

You can’t sell to people who don’t trust you, and you can’t build trust if you’re only talking about your product.

When we stopped trying to convince everyone to join us and instead started serving the people already looking for what we offered, everything changed.

That’s when we stopped being “that girl” people avoided and started being the leaders people sought out.

It’s about connection over conversion.

When your audience feels like you get them, you don’t need to chase, they start coming to you.

And here’s the key: your influence doesn’t come from rank or results.

It comes from how you show up, the value you give, the energy you bring, and the consistency you build.

Stop Chasing Everyone, Start Attracting the Right Ones

Your upline might’ve told you, “Everyone is your prospect.”

But let’s be honest, everyone is not your prospect.

Not everyone needs your product, and not everyone wants your opportunity.

And the sooner you accept that, the sooner you’ll start seeing real traction.

When you stop trying to talk to everyone and start speaking directly to your ideal person – the one who actually wants what you’re offering – you become magnetic.

You go from shotgun blasting random messages to being a sniper with purpose.

We realized that when we stopped selling and started serving, people began reaching out to us.

They’d say things like, “I’ve been following you for months,” or “I love your posts, can you tell me more?”

That’s when it clicks: people don’t join companies. They join people.

When you lead with authenticity, share your story, and give value – your audience connects with you.

And that’s when the magic happens.

How to Become the Upline You Wish You Had

This part might sting a little… but it’s time to stop waiting for your upline to change.

If their advice isn’t working for you, it’s not your job to fix them, it’s your opportunity to become the leader you wish you had.

You don’t need to abandon your upline or bash their methods.

Just recognize that you’ve outgrown their playbook.

The strategies that worked in 1997 don’t work in 2025.

The leaders thriving now are the ones using systems, automation, and influence marketing to build smarter, not harder.

That’s why we created the Fire Your Upline Challenge – not to rebel, but to evolve.

It’s time to step into leadership, learn how to attract instead of chase, and become the kind of upline your future team is searching for.

Because when you learn a better way, you can’t unlearn it.

Once you’ve experienced the “business class” version of network marketing, you’ll never want to go back to economy again.

Ready to build like a modern leader?

Join us inside the Fire Your Upline 3-Day Challenge, where we’ll teach you the strategies, systems, and tools to attract your dream team without spamming, chasing, or burning out.

Want to Accelerate Your Business?

If you want help on growing your business with ease, check out our Social Recruiting Secrets course today.


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Beach Boss Influencers

About the author

The Beaches (Adrian Lindeen, Brandy Shaver, Cari Higham, Fran Loubser, Kat Krasilnikov) offer coaching and mentorship to network marketers who are in the trenches building their businesses using social media right now. Our community is FUN, EXCITING, and focused on our students getting RESULTS; Enrolling customers, teammates, ranking up in their businesses, growing 6&7 figure teams. All without working 24/7 and still having time freedom and a life. 

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