August 9

Three Biggest Mistakes That Network Marketers Make On Social Media

Kat Krasilnikov

For the last two years, we have been forced to stay inside and not talk to people face to face. 

Did you adjust your business accordingly? 

If not, then keep reading, because what worked a couple years ago on social media is no longer working. And what was working face to face is no longer available. 

I am going to share with you three of the biggest mistakes network marketers make on social media so you can avoid them and maximize your time and create more results.



I have made every single one of these mistakes that I am talking about. 

So, I am speaking from experience and not trying to judge anyone.

I want to help you avoid making them and point you in the right direction. 

STOP CHASING YOUR PROSPECTS

The first mistake is you are chasing everyone and applying old school face to face strategies to online prospecting.

When a new network marketer comes to social media trying to promote their opportunity or products, you see them trying to use the old school face to face prospecting strategies. And they expect them to work the same way.

But they end up learning the hard way that it does not actually work. 

Most of you came to social media and your upline told you "just talk to more people. That's where people are right now, on social media 24/7. The people will come, just post your products and start talking to more people."

Then you see a month or two goes by and no ones coming. 

Instead of chasing people or trying to apply the same strategies to social media, you have to learn how to attract the right people to you. 

Stop chasing everyone, because not everyone is your perfect prospect, and learn how to attract those people who are already looking for what your offering. 

YOU ARE NOT YOUR COMPANY

The second mistake I see is that network marketers are treating their social media profiles like they are their company's billboard. 

I am guilty of doing that myself. 

Social media is not where people come to buy stuff. 

Yes, we end up buying a lot of things we see on social media, but that's not why they come onto social media. 

They come to check on their friends, to socialize, to get entertained, to get educated. 

They don't wake up in the morning and think to themselves "oh I'm going to go on Instagram because I need toothpaste". 

If all they see from you is sales posts then they will get bored. 

You want to follow the 80/20 rule. You want 20% of your posts to be business related and 80% percent of your posts should be about normal life. 

But even though you are not directly posting about your opportunity or product, you can still create posts that will help attract those people to it. 

BUILD THE RELATIONSHIP

The third mistake that I see is when network marketers interact with new people the first thing they do is pitch their product or opportunity. 

What they are missing is building the relationship. You have to build the know, like and trust.

We are in a business of relationships. People buy from people they know. 

So you need to learn how to transform those small conversations into business conversations without being a salesy weirdo. 

CREATE MORE RESULTS

So the three mistakes you need to avoid are:

  1. Don't chase the masses. Stop chasing people and learn to attract the right prospects to you
  2. Stop being a billboard for your company. You will repel people who could be your perfect customer.
  3. Take time to build relationships with people that come into your network.

If you can do that, then you will create a lot more results in a faster timeframe. 

If you want to know more about building your business online, check out our free formula below.

Video Transcript

Disclaimer: Transcripts were generated automatically and may contain inaccuracies and errors.


Hello. Welcome to this episode. My name is Kat Nikko, I’m founder. Uh, one of the founders of beach bus influencers, coaching platform for marketers who want to learn how to grow their marketing business on social media, without chasing friends, family, and strangers. So in this episode, I’m going to be talking about three biggest mistakes that majority of network marketers are making on social media. And let’s be honest. There’s not much going on in face to face world anymore. For the past two years, we were forced to stay inside and not to talk to people face to face. So did you adjust your business to the world’s changes? Right? If not, you need to pay attention to this video because what worked couple years ago on social media is no longer working and even what was working, not on social media, but in face to face world is also no longer available.

So let’s dive into these three biggest mistakes so we can avoid them and maximize our time and create more results. So I’m gonna be talking about this mistakes and I’ve done all three of them. So I’m speaking from experience, not trying to judge anyone, just trying to appoint you in the right direction and maybe giving you awareness. Why some things that you’re doing on social media are not, are no longer working and what you can do instead. So mistake number one. So when a newbie network marketer comes to social media, maybe you’re not new to social media, but you are new to promoting your opportunity and your products on social media. And what we usually do is we applying the old school face to face prospecting strategies onto social media, expecting it to work the same way. And then the reality we realize the hard way we learn it, the hard way that this is actually not working.

So if you can relate to what I’m saying right now, if you came on social media and you upline told you just talk to more people, right? People are on social media, their faces are in their devices, 24 7. That’s where people are right now. Just go on social media and start talking to more people or start posting more about your products. And people will come, um, one month or two goes by and no one’s coming. uh, or a few people showed up in the beginning, who were your mom and your next door neighbor. And that’s it so what am, what are we doing wrong here? So instead of chasing people or trying to apply the same strategies to online, social media, uh, business, learn how to attract the right people to you. What I’m trying to say here, stop chasing everyone and anyone, because not everyone is your prospect and learn how to attract those who actually already looking for what you’re promoting and offering. And they would wanna buy these products from you. So if you wanna learn more how to do this, how to attract the right people to you, we have absolutely free social influencer formula. If you haven’t grabbed it, there will be a link somewhere below or above this video where you can do it. So it’s absolutely free. It’s a very simple, once you get it, you might think, oh my gosh, how I couldn’t see it on my own. How I didn’t know it until now, because it’s so simple. You can do few changes, how you show up on social media and start seeing results immediately.

So if you haven’t grabbed it, find that link and grab it right now. And for those who already, uh, been on social media for a while, growing their business on social media for a while, I need more strategies and more details. There is a social recruiting secrets course that you also can grab. So comment course in the comments, and someone will help you with the link. So mistake number one, stop chasing everyone and learn how to attract the right people to you because people are on social media and the reason you are not at attracting them, because either they can’t find you yet, or you are not attractive yet to them. So how to change that, grab the formula and you will be on your way. So mistake number two, what I’m seeing from network marketers is that they treating their social media profile as their company’s billboard.

And I’m guilty myself of doing it. But what happens is social media is not where people come to buy something. Oh yes. We end up buying a lot of things from social media, from Facebook, Instagram, TikTok, you name it. People buy things on social media, but that’s not why they come onto social media. They come to social media to check on their friends, to socialize, to get entertained, to get educated. That’s what they’re looking for. They’re not waking up in the morning and thinking, oh, I’m gonna go on Instagram because I need to buy new toothpaste. No so, and if all they see from you is sales posts, sales, pitch, sales pitch. They’re gonna be bored and gonna, and they going to start thinking, oh, she’s just one of those girls who sells everything. And unfortunately there’s many girls like this on social media.

So why would they bother spend their time on you? So just think about it. And although, uh, what we, what we actually teach is 80 20 rule, 20% of your posts should be business related, but doesn’t mean every single business post should be by my staff because it’s amazing. There’s many ways you can promote yourself without being a billboard. And 80% of your posts should be about your normal life. But the kicker is even though 80% of your posts are, should not be about your business. You still can create posts that will help you attract those people to it, even though they’re just lifestyle posts. So we have tons of courses inside of our community, where we teach how to do such thing, how to post normal life post about kids, about your garden, about whatever, and still be attractive to people who are your perfect prospect.

So it’s incredible skill set. And if you’re not part of our community, uh, grappling above or below this video, and you will be on your way. So, and the third mistake that I see network marketers make it on social media. When we try to interact with new people, which is absolutely a must thing to do. If you’re trying to grow on social media, we have to connect with new people, right? We have to grow our, our audience daily. But what most network marketers do is as soon as they accept a new friend request or send a new, send a friend request to someone else and they get accepted, or they communicate with other people in the groups, what they do, the first thing is pitching their stuff. So is it working for you? Just ask yourself and if it’s not working, how long are you willing to do the same thing and expect different results?

So what is very important in our business is relationships. Uh, people buying from you, not because how your pro, how amazing your products are, but they bind from you because you give them something, you build that relationship and they know that you can help them. So the reason for transaction is a relationship. We are in business of relationships. So if you learn how to transform those small conversations, small talk conversation that everybody hates into business conversation, without being that sales weirdo, you can create a lot more results and a lot faster timeframe. So also if you need help in learning how to communicate with people, how to build relationships without drowning in that small talk, and without being that salesy word, you need to grab that link that I already mentioned like 500 times in this video and learn how it can be done. So three mistakes, one more time, stop chasing people and learn how to attract the right people to you.

Don’t chase the masses. They’re not your perfect prospect, but learn how to attract the ones that already looking for what you are offering. Take number two, stop being a billboard for your company, because doing that, you are only gonna repel people who potentially could be your perfect customers. Don’t be just another girl or guy who just sells stuff on social media. Be you share your normal life post, but learn how to share normal lifestyle post and be still attractive to a perfect prospect and mistake. Number three, take time to build relationships with people that come into your network. But don’t drown in that small talk, get to the business conversation quick, but that requires a special skill set that we influencers can teach you how to do it, and a lot more other things as well. So if this was helpful to you and you recognize you have been doing one of these mistakes, or know someone who have been doing these mistakes and it’s not actually working for you. So absolutely grab the link about this video, ask questions, come below. If you need help. And we will be very glad to help you. So this is it from me today, and I’ll see you next time.


FREE SOCIAL INFLUENCER FORMULA

Learn How To Grow Your Influence,
Reach More People, And Build A Successful Business And Brand Online By Following Our Simple 3 Step Influencer Formula

network marketing group

Kat Krasilnikov

About the author

Kat is a mother of 3, a former postal clerk, originally from Russia. She loves inspiring women by sharing her journey and giving them the tools and strategies they need to succeed without sacrificing their families in the process.

Leave a Reply

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Related posts

July 24, 2024

July 17, 2024

July 10, 2024

July 9, 2024

Loved this? Spread the word