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Are you a busy mom striving to build an online business, wondering how to juggle all the tasks in this fast-paced world?
Perhaps you've felt the way we sometimes do – as if your head would literally fall off if it weren't attached, right?
You're being pulled in countless directions, yet you're passionate about building your business to provide for your family and accomplish your dreams.
Well, we’re here to reassure you – it's all possible!
You can grow your business and still have ample time for your family and personal interests by implementing the strategies I'm about to share with you.
We’re going to share 5 strategies to accelerate your online business growth as a busy mom, strategies that will help you make the most of your time and gain traction in your business.
1 – Be Open to Learning New Skills
Firstly, be open to learning new skills.
We made this choice after years in our businesses when we realized our previous approaches weren’t working.
We decided to upskill, adopting strategies that were relevant and effective.
Remember, there's more than one way to achieve success in business.
However, many strategies have become outdated, and what worked last year might not be as effective this year due to evolving technology, changing social media platforms, and shifting trends.
In our Beach Boss community, we emphasize influencer marketing. Instead of spamming strangers, we attract people to us by offering value and sparking curiosity.
But these aren't just any people – they're highly qualified, like-minded individuals interested in your products and eager to join your business journey.
2 – Have a DMO
Adopt a Daily Mode of Operation (DMO).
If you're juggling kids whilst trying to enjoy a social life, you'll appreciate how crucial a DMO is.
It ensures you know exactly what needs to be done daily to grow your business, even if you're pressed for time.
Your focus should be on growing and connecting with your audience, building relationships that allow you to promote your products or services in a non-salesy way, having established a rapport based on trust.
This is the essence of influence – when you recommend a product or invite someone to join your team, people trust your guidance.
And remember, you don't need a massive audience for this – a smaller, but more engaged and like-minded audience can be just as effective.
Many of you might be struggling with low engagement on your posts. One possibility is that you're connecting with the wrong people.
Your network should extend beyond friends and family to include individuals who share your interests and business aspirations, those who seek time freedom and wish to enrich their lives.
3 – Plan Your Content
Plan your content ahead of time.
For years, we were like many busy moms, scrambling to prepare content at the last minute.
But planning your content in advance is a game-changer, and we can't stress this enough.
It can be overwhelming when you're trying to balance multiple tasks, but planning your content ahead will ensure consistency in your business.
It's crucial to maintain an online presence daily given the crowded nature of newsfeeds. It's not about posting 20 times a day, but about having a regular, meaningful presence.
This involves planning your posts, stories, and live video topics.
After all, video remains king in the world of content.
Most people fail because they're living day-to-day. We were doing the same, and it felt overwhelming and exhausting, like we were constantly playing catch-up.
But imagine a day when, despite your best intentions, life throws you a curveball – your kid forgot their lunch at home, or you need to rush to a sudden appointment.
By planning your content ahead, you're prepared to keep your business running smoothly, regardless of what life throws at you.
4 – Leverage Group Strategies
The fourth tip is to leverage group strategies.
This is why we love Facebook – it's unique in offering groups, unlike other platforms like TikTok or Instagram.
Facebook is all about creating communities and building relationships.
Leveraging these groups has been a game-changing strategy for our businesses, helping our teams to duplicate success repeatedly.
It's simple – no one wants to start a business and be overwhelmed with learning all the bells and whistles before they can start earning.
Groups are an excellent way to present people with the information they're looking for without overwhelming them with the technicalities.
You're simply there to support them, pointing them to the right tools and information, answering their questions, and enrolling them as customers or team members.
5 – Implement Automation
Automation was a lifesaver for us, transforming our businesses and freeing up our time.
No longer were we glued to our phones 24/7.
You may be wondering how some people manage to keep track of all their conversations, comments, and tasks in a day without spending every waking moment on their phone.
Automation is the answer.
You may be like us, juggling kids and managing a household, thinking you can't possibly afford to spend all day on your phone.
But with a well-implemented Daily Mode of Operation, pre-planned content, and automation, you won't have to.
In fact, there are days where we spend very little time on our phones because we've automated many processes in our business, including recording videos ahead of time.
This wasn't possible when we first started our businesses – we remember going live for days before we started taking weekends off.
But today, thanks to automation, you can manage your time much more efficiently.
We can now prerecord live video content. One tool we recommend is StreamYard, which is free, though you can upgrade for more features if you wish.
You can schedule your live video to be streamed at any time you want.
So, if you have 20 minutes to spare on a Sunday or in the evening, you can create a couple of videos and schedule them to be published.
This means you can focus on other tasks while your content is being published automatically.
Imagine prerecording two or three videos on a Sunday and scheduling them to go out on Tuesday, Wednesday, and Thursday. You've then taken care of your posts for three days and only need to create content for a few more days. It's straightforward and efficient.
The key to success in this realm is consistency.
It's not about how good you are; that will come with practice. It's about showing up every day and posting regularly.
This is where most people fail.
Consistency is also key for triggering the AI algorithm on social platforms. If you go days without posting and then post, the algorithm won't push your post because you haven't been active.
We also use an app called LeadMagicX. It's attached to our Facebook Messenger and allows us to communicate with many people at once, as if we were having one-on-one conversations. It also automates birthday messages, which we pre-write, so they're still personal.
The app helps keep our messenger conversations organized, so we can keep track of our prospects and leads.
It may sound too good to be true, but we love this tool, and so does everyone in our community.
Want To Accelerate Your Business?
These five tips for growing your online business, particularly for busy moms, can be incredibly powerful and help you manage your time effectively.
If you want more help on how to make more money in less time using social media, grab our Social Influencer Formula where we show you how to crush your business in three simple steps.