Category: Social Media Marketing

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  • How To Invest In Yourself and Grow Your Network Marketing Business This New Year

    How To Invest In Yourself and Grow Your Network Marketing Business This New Year

    Building a successful network marketing business doesn’t just happen through luck! 

    And most network marketers, although they have big dreams and goals for their businesses, never truly treat their businesses as businesses and never learn the skillsets they need to build their businesses to the levels they desire! 

    Here are our top tips to investing in yourself effectively and how it doesn’t necessarily all need to cost you!



    The Importance of Investing in Yourself for Network Marketing Success

    Investing in yourself is crucial for growing your network marketing business. 

    It’s not just about spending money on yourself, but also about taking the time to educate yourself on effective ways to build your business. 

    Many people believe that their upline will teach them everything they need to know, but this is not always the case. Your upline may have built their business 15 or 20 years ago and may not have the same level of influence or network as they did then. 

    In order to grow your business, it’s important to take action, make mistakes, and evaluate what is effective and what isn’t.

    The Four Areas to Invest in: Business, Finances, Health, and Personal Growth

    One important aspect of investing in yourself is to think of your business as an investor thinks of the stock market. 

    Diversifying your investments is key. 

    There are four areas you should invest your money and time in: your business, your finances, your health, and your personal growth.

    First, invest in your business by educating yourself on more effective ways to build it. 

    Others may see your network marketing business as a side gig, but always remember to trust yourself that it will work! But it’s going to need an education in order to learn the skillsets and build your business.

    Secondly, understanding how to manage your finances is important.

    Learn how to manage your finances going forward so that as you make the money that you want to make, you’re putting that money into various buckets. 

    So maybe you’re putting money aside for tax, for your savings, or for fun. 

    You’re putting money into different buckets so that you don’t burn through it all. 

    It may be that you’re putting money aside for investing in your business, such as investing in advertising to grow your business further. 

    Make sure that you’ve put money aside for tax, for your family, and for your vacations. Put money aside for all the things that are important.

    Thirdly, it is important to invest in your health.

    This doesn’t mean a financial investment. It may mean that you’re making sure that you’re eating well or drinking enough water.

    Finally, invest in your personal growth!

    If you invest money, you’re going to get compound interest. 

    And this is not going to be a linear growth. It is going to grow exponentially with time. 

    How and Where to Invest in Yourself

    Do your research and find people who can serve you. People who have been where you currently are and where you want to be.

    There will be some network marketing coaches who are not actively building network marketing businesses and therefore are teaching from theory rather than from practice. 

    Or they maybe built network marketing businesses 10-15 years ago. And what they’re teaching now may not be effective.

    Find people who are teaching from experience and not just from theory.

    People that you resonate with and have a good track record. 

    Have a look at the testimonials that are out there. 

    There will be bad reviews on every single course out there. This is because some people think that just by investing in the training, all the information is going to go into their brain, and they’re going to see the results. But they don’t take any action. 

    They don’t actually get into the course, they don’t learn the skillsets, and they don’t take the action that is required in order to get results. 

    So get testimonials from the people who are actually doing the course and taking the action.

    Because if they’re taking the action, they’ll be seeing the results.

    The Power of Positive Thinking and Self-Love

    Focus on what you want instead of what you don’t want. 

    The universe wants to give you whatever you focus on, but if you are always focusing on what you don’t want, that is what you will attract. 

    It’s important to focus on what you want in order to attract it into your life.

    Self-love is another crucial aspect of investing in yourself. Often, it is our lack of self-love that keeps us stuck and prevents us from achieving success. 

    If you don’t love yourself, it’s important to start by looking at yourself in the mirror and telling yourself “I love you”. 

    This whole investment process starts with self-love and the belief that you are worthy of success.

    Building in Rewards for Motivation and Progress

    Building in rewards is another important aspect of investing in yourself. 

    If you don’t build in rewards along the way, you will give up quickly. 

    It’s important to learn how to celebrate every single win along the way, whether it’s taking that first step or having a conversation with someone you’ve been anxious to talk to. 

    Celebrate every step along the way, don’t wait until you hit your big goal.

    Let’s think about the bamboo story. 

    Just like the bamboo seed takes time to put roots down and build its foundations before it can grow, your personal growth and business may not show results immediately. 

    It may take weeks, months, or even years for you to see the results of your hard work and investments. 

    But, just like the bamboo, the foundations you build will be strong and sustainable.

    Want To Accelerate Your Business?

    We hope this was valuable. 

    If you want to learn more and invest in your network marketing business by learning how to get more sales using social media and using automation, learn from the Beaches who have been where you are.

    To get started in investing in yourself, grab your Social Recruiting Secrets HERE.

  • How To Get RESULTS From Your 2023 Goals

    How To Get RESULTS From Your 2023 Goals

    The start of a new year is here, you’re feeling organized and ready to map out your business goals. You’ve got so much planned for yourself and your business over the next 12 months.

    But how can you make certain that you will achieve these?

    Here are our best tips to help you discover how to get results from your goals and build your business month after month in 2023.



    Getting Started This 2023

    So you’re here, you’ve made it, and you want this year to be your best year yet. 

    So it starts now, right? 

    But how many people do you know that have done this before? 

    They’ve set their goals, they decided to get super organized at the beginning of the year and really map out their business goals. But as they are reflecting and looking through month after month, they aren’t hitting the goals they want to hit inside of their business. 

    This was us for several years before we were able to effectively learn how to set goals that we could execute and then build upon month after month. 

    A lot of times entrepreneurs set big goals, but they don’t understand what it takes in between to actually get the results that they want inside of their business. 

    Be Specific With Your Business Goals

    When you’re writing down your goals for your network marketing business this year, try writing down what you would like to achieve 12 months from that day. 

    By December of this year, where do you want to be inside your business?

    And you’ve got to be very specific.

    How much income do you want to be generating? 

    Think about your team, how big do you want it to be? 

    How many customers do you want to be bringing in? 

    If you stay too general with your business goals, you won’t know the action steps that it takes to hit that result.

    You could also break that down more and look at where you would like to be in 6 months, or in 30 days.

    We also recommend to be as realistic as you can with these goals. Because it takes time for these goals to build upon one another.

    Your goals need to be SMART. They need to be specific, measurable, achievable, realistic, and you have to give it a timeframe.

    Knowing The Numbers

    Breaking down and knowing the numbers is crucial in this business. Some network marketers don’t hit their goals but still think they’re doing everything right, but they’re not actually tracking their business. 

    They don’t know what activity they’re doing, so they can’t identify the gaps inside their business, and they don’t understand how the numbers work. 

    So to bring in one person to your business, how much do you need to grow your audience by? 

    How many people do you need to be engaging with on social media? 

    How many one-on-one Zoom chats do you need to do in order to close that one person? 

    Evaluation 

    Evaluation keeps you in a logical mental state rather than reacting emotionally.

    When you react emotionally, you can start to spiral!

    Limiting beliefs can come in and you can start to sabotage your own business which is not healthy. 

    So we teach evaluation every single week. Break down your week of action steps. 

    Once you get to the end of the week, evaluate what worked and what didn’t work.

    Maybe your result was that you didn’t recruit anybody. So you’re going to go and evaluate and look at the gaps in your business, which you are able to do because you are tracking your numbers. 

    Understanding the right action steps to get the result that you want is crucial in your network marketing business. 

    Next, you need to break down daily what you need to be doing. What is it that you need to be doing daily to get yourself to your weekly business goal?

    Then you’re going to evaluate, maybe make a change and do that the next week. 

    And these are action steps that help you grow your network and build relationships with that network. 

    They are income producing activities too! You’re getting more people across the finish line and getting more team members on board. 

    You want to create a successful way to get the results that you want in your business every single month, and they’re building upon one another so that you’re getting closer and closer to your 12 month mark of where you wanna be inside of your business. 

    And it’s okay if that changes along the way.

    Want To Plan Your Next 90 Days in Style?

    We hope this was valuable. 

    If you want to take your goals to the next level and really crush it in your business, you’re going to want to grab our brand new 90 Day Success Activator. 

    Inside this planner, you’re going to find trackers and places to write out your daily action steps. 

    You’ll find healthy success habits for entrepreneurs.

    You’ll find new tips and affirmations.

    There are also QR codes inside for you to scan and use content that we’ve created for you.

    Grab our 90 Day Success Activator HERE.

  • Our 7 Non-Negotiables To Ensure You Are In The Right Place When Joining A Company

    Our 7 Non-Negotiables To Ensure You Are In The Right Place When Joining A Company

    Do you know what to look out for when joining a new company?

    Do you fear putting all your work, time and effort into something that you may not stick with? 

    Honestly, if we’d have known some of these when we first started in network marketing, we probably wouldn’t have joined our first company. 

    These 7 non-negotiables will help you when you are looking to change the company that you work with.



    Number One: Look Into The Company

    Make sure to check into the company first! Check the stability.

    How long has it been there? 

    You don’t necessarily want to be in a company that’s scattered. You need to look for a very strong leadership on the corporate side and a very strong leadership on the field side.

    The field team is what you will join so it is important to judge it’s stability. 

    How do they build their teams online? 

    Are they old school builders? 

    One important factor that you will want to look for is a company that is building their business the way you would build yours and has the lifestyle you want when you get to that level. 

    You may love one of your companies, your upline, they’re incredible people, right? It’s a great company with a great leadership team, but they build old school. So they’re gone six or seven days at a time, they’re flying to different countries, they’re doing meetings. And that’s how we were taught how to build our businesses. 

    Welcome to the new digital age. 

    We don’t necessarily need to be doing those kind of things anymore. We have ourselves and our families to make time for now.

    Have a look at the leadership, have a look at how you’re going to be taught to build, and check that it is in alignment with you! Are you gonna be happy doing what you’re gonna be taught to do? Because if not, then take another look somewhere else because it’s not going to be the right fit!

    Number Two: The Products

    Are the products relevant in today’s environment?  

    Or are they a flash in the pan product, something that is not going to be around for a long time? 

    Are they consumable? 

    In our first company, they weren’t consumable products. So we were always chasing customers. 

    Whereas if the company has products that are consumable, your customers are going to get results and they’re going to come back and buy them month after month. This way you don’t have to chase them, you just have to look after them. 

    Sometimes there are some companies that may have products that are more luxury items. Something to really think about is, as times get tough and financial pressures rise, people will prioritize what’s going to be important to them. If your product is gonna be important to them long term, they will continue buying it. If it is more of a luxury item, they may not, but it’s still important to remember that there are always going to be buyers for luxury items, this is just something to think about when joining a company.

    Number Three: Duplicate Systems

    Everything in network marketing has to be duplicable!

    You’ve got to have a system that somebody who is brand new can follow. 

    Let’s say a person enrolls today and they’re brand new, they’ve never done network marketing before. They don’t even know what the products do. They’re just excited to be there. What do they do first to get results?

    A system needs to be something quick. It needs to build their belief in what they’re doing in network marketing. Belief in the products, belief in the upline, belief in the company. 

    The fastest way to do that is to get them some quick wins. 

    For example, a quick curiosity post that they can put up to get customers, but a company has to know how to do that in the right order to get those new people results. 

    So it’s important that a company has put systems in to duplicate, and if they don’t have those in place, you just have to be aware that you’re probably going to have to build these systems for your own team.

    You want to make your team resourceful. You want the system to be the ‘go-to person’ for support.

    For example, lets say your team enrolls 400 people. You’ve got to have it so that the person 400 levels below you is getting the same training and they can plug in, that’s true duplication! And it gives those people who join confidence to enroll more people because they don’t need to be the expert, they’ve got a system that they can plug people into. 

    Number Four: A Compensation Plan

    You want a compensation plan that is going to pay you and pay you well.

    If you think about it in corporate America, you make a certain salary in that company. Then you maybe get headhunted by another company because of the amazing job you’re doing and they plan on paying you double. 

    So which company are you gonna choose? 

    For some reason in network marketing, we’re so attached to the products or our loyalty to that company, so you get these golden handcuffs.

    But you really need to pay attention to the compensation plan. 

    When we first started in network marketing, we fell in love with the products of a company, and they asked if we wanted a discount. That’s the whole reason we got involved in network marketing, we could get our products half off! We started to build a team and then from there we got addicted to the whole process of helping other people. 

    But when we got started in that company and then later moved to another company, we realised that in the first company we were only making half the percentage that we’re making now!

    So it wasn’t very smart to just jump in and go for it.

    Remember to think about long term. 

    Compensation is important and you want to make sure that it’s not just about enrolling, but that you can also get paid really well on getting customers. That’s the whole point of having a team and a customer base and building in a network marketing company, the products move and people get paid. So you want to make sure that they pay generously for both sides of the deal. You want to get the best deal you can get as far as a compensation plan. 

    Are there hoops that you need to jump through to rank advance? 

    Are there hoops that you need to jump through to get paid? 

    As you grow and as you rank advance, is your check going to keep expanding, or are you going to have to work harder and harder to earn the money?

    The breakaways are something to really pay attention to. 

    We remember in our first company, we were building out to a certain volume and once we hit that volume and we created another person like us, it was like true duplication. So we were at the same rank as this other person. And then we moved up because her entire team volume went away. As soon as she hit that rank, it’s called a breakaway. 

    As soon as she hit that same rank as we did, all of that volume now only went to her and we were left with nothing. And we’d spent all this time helping her build this team because that’s what we were taught to do. We weren’t aware that we needed to be building a new team underneath us as well as building hers. 

    And doesn’t that sound exhausting? 

    You just keep building up that to that rank and then it breaks away and you’ve got to go do it over again.

    Also remember to be aware whether your volume flushes or banks. Flushing is an important thing to have a discussion about before you jump into a company. 

    Number Five: Timing

    There’s over 1500 new network marketing companies that pop up every year and everybody gets so excited to be first. But can you guess how many companies actually make it 5 to 10 years later? 

    It’s less than 5%. 

    So we don’t want to be looking for start-up companies. 

    We need to look for a company that’s got a stable foundation and that’s in a place where it’s going to grow. 

    However we don’t want to start in a company that has already done its big thing! Everybody knows about it. We’re not saying that you can’t get into those older or newer companies and make really great money and do really well, it’s just something to think about when looking to join. 

    There is a lot of pros and cons to getting into a startup. It can all go fabulous, the stars align and everybody loves it. It could even last for 50 years, that is how all the original companies worked. 

    Then you look at the older companies and everybody knows the big A word. You could get into that company today and still make a significant income. 

    It all boils down to your work ethic and how bad you want it. 

    But timing is important. 

    We like somewhere in the middle with a little bit of stability, but not a 50 to 100 year old company. Think about if we have to talk to our neighbors or run into somebody online and they’re already using the products and love them, then it’s harder to get them to buy or get them to join us because everybody already knows about it. 

    Number Six: Company Stability

    Is the company stable and do they have a long term growth plan? 

    Have they been around for 5 to 10 years? 

    Is it financially stable? 

    Maybe if they are just in a few countries, do they have a plan to expand to other countries but not expand so fast that the company will go under or that they can’t support those countries? 

    These companies need to have written a plan to show how in 2 years time they’re going to expand to Canada and then they’re going to expand to Europe.

    A stable growth plan is important!

    Number Seven: Shiny Objects Syndrome

    When changing companies or joining another company, ultimately your success is down to you. 

    So often as coaches we see students and they change company, and then they change company again. And within three years they’ve joined 5 or so different companies or maybe they’re building 5 different companies at the same time. 

    If you are always chasing that shiny object, your success is ultimately down to you. It’s down to what you do and how you build. It’s down to the action that you take and the discipline that it takes to build your business. 

    And so if you are always looking outside for the next best thing and you’re forever changing companies or buying different courses and doing all these things and not seeing the success, I would take a step back and look inside and think what am I doing?

    Are you taking the action? 

    Are you being disciplined in what you’re doing? 

    Or are you just thinking if you start that company, then you’re finally going to see success? But actually it may be down to you. 

    Imagine you join somebody who is building two companies. You think that this person is going to be here to support you. This is your go-to person that is going to help you with enrollment conversations, they’re going to help you build your business and achieve your dream. 

    And then all of a sudden you see them building another company, you begin to think they’re not loyal to their team because they’re building two companies.

    So if you want a bunch of shiny object people in your team, the fastest way to hinder your success would be to build two companies at the same time. 

    If you look at any top leader, we don’t know a single top leader who’s actively building two companies or more. You will not find one. 

    Want To Stand Out More In The Newsfeed?

    We hope you got value from this blog post.

    If you need more on how to build your business on social media then make sure to check out our Black Friday Ultimate Social Media Recruiting Bundle. Our best courses, a strategy call and bonuses all for only $97! 

    Get it before it’s gone.

  • 3 Tips to Make Growing Your Social Media Presence Stand Out

    3 Tips to Make Growing Your Social Media Presence Stand Out

    Creating content can be scary and frustrating at the same time.

    Not knowing what to post can leave you spending hours searching through your newsfeed.

    These 3 tips will help ease the pain and give you a strategy to create weekly content without the headache and will help you attract and enroll more people to your business month after month.



    Tip 1: Deciding On A Platform

    The first tip you need to implement is deciding on which platform you’re building on. There’s a lot of platforms out there, and sometimes we feel like we need to be on all the platforms all at once, and we can tend to really overfill our plate. 

    But all these platforms are different. 

    They serve similar purposes as far as growing your network of people, but they’re all different. They all have different guidelines, so you want to make sure that you are starting with just one.

    What we teach within Beach Boss Influencers is a marketing strategy, which could be implemented on any social media platform that you’re on, but we encourage you to pick one and start with one. And once you have grown that following to where you want it to be and have grown the skill sets and you’re getting engagement, your social following will grow and then you can branch out. It then becomes easier to add more things to your plate.

    So again, decide on which platform you’re going to build on and start there! 

    Tip 2: Appropriate Content For Each Platform

    The second tip is what content is appropriate for that specific platform. Because if you’re on Reels, on TikTok, Instagram, and Facebook, there’s all different types of strategies. Whether it comes to lead generation or brand awareness, just gaining exposure for your brand or really being able to create and generate those leads will help enrol customers and teammates. 

    So all of those different platforms serve different purposes. They all have different strategies behind them. So you want to create a plan so you know what you’re gonna be posting each day and how you’re gonna be showing up. And one of the things that we use here inside of Beach Boss Influencers is what we call branding buckets. 

    So we create different topics. We actually create Google Docs with different topics in them, and we start loading those docs with posts that we like and that we’ve seen that can help inspire and spark ideas to create content. 

    Always remember you’re building YOUR brand on social media, not your company’s brand. You’re building YOUR brand. So when it comes to your different topics or your branding buckets, these are things that you are passionate about. 

    It’s all about value and sharing with people who you are, what you represent and what you’re passionate about. This way you can grow a following of like-minded people who relate to you. So an example for us at Beach Boss Influencers would be education, we’re educating people on something in our niche, perhaps something that has to do with how to build on social media, or how we can help others to build their business. 

    You’ve got to be entertaining! You’ve got to have a little humor. Show people your lifestyle, what is it that you do? Share things about your family. Maybe you have kids.

    People want to know that you’re genuine, that you’re a regular, normal human being. 

    And then we’d suggest putting in there maybe some of your passions and hobbies. Maybe it’s gardening, maybe it’s cooking. 

    And these are all things that each day you are going to be able to pluck from these files. Facebook memories are a great way to fill your buckets with free content, ideas, screenshots of things that inspire you that you wanna add. Inspirational quotes can be another bucket. 

    And so once you create these buckets, you have now filled in loads of content that you can plug and play. And so when it comes to Monday and you wanna share something motivational, you’re gonna go to your motivational bucket and you’re gonna search through there and post something from there.

    Tip 3: Showing Up Consistently

    Once you actually implement tips 1 and 2, it’s going to be a game changer for you and your business, and it’s going to help you with the third tip, which is to show up consistently. And what helps with this is batching all your content. 

    So it might sound like a headache but once you start doing this you should be able to take a couple hours out of one of your days to plan to sit down and batch out your content.

    So you’re going to come up with posts for Monday through Friday. You’re going to come up with maybe two Facebook Live ideas and a couple bullet points that go with it. And you’re going to plan out what kind of things around your product or opportunity you are going to implement into your Facebook stories. 

    Bonus Challenge: Level Up!

    Now, if you want to take it a step further, we challenge you to level up. 

    Once you have created your Facebook Live topic ideas with two to three bullet points or key points that you’re gonna be sharing, we challenge you to record these all in one day. 

    If you are doing short videos on TikTok or you’re creating reels, you can create a couple of these all in one day and have the week to spread them out. So we encourage you to pre-record any of your videos, whether it’s short videos or long videos, and then you can schedule them through a scheduling app. One stream is great. Streamyard is also amazing. So those are two tools you can use to post pre-post or post pre-recorded video on your personal profile or really anywhere!

    There’s multiple places that those tools can stream your video to. But once you implement this, you’re going to see that your stress is no longer about what to post, that you’re not feeling overwhelmed, that you have more time back in your life and you’re showing up more consistently. 

    It’s going to guarantee that your show up rate for your business and for yourself is going to increase. More consistency means you are going to start growing your following, you’re going to start having people reach out to you, and you’re going to start seeing your business grow. 

    It’s a game changer!

    Once we started doing this, it helped with our confidence. We stopped feeling like our businesses were going nowhere. Because we had a plan and we prepared. 

    And we hear this all the time, especially if you are trying out a new diet or you’re implementing something new into your life. If you don’t plan, you plan to fail, right? 

    So if you plan ahead in your content, you’re going to ease the stress, lower the overwhelm, and you’re going to start seeing that your business is actually growing because you’re showing up more consistently.

    Want To Stand Out More In The Newsfeed?

    We hope you found these tips useful.

    For more tips on how you can stand out in the newsfeed and effortlessly attract around three to five new team members a month consistently, you should check out our Social Recruiting Secrets 2.0 Course here.

  • How to Stay Consistent With Your Content & Build Momentum Through the Holidays

    How to Stay Consistent With Your Content & Build Momentum Through the Holidays

    3 Simple Tips to Staying Consistent and Building Momentum Through the Holidays.

    How do you stay consistent and build momentum through the holidays? We’ve been asked several times on our coaching sessions here in the Beach Boss Influencers community over the last few weeks. And so we are going to give you three simple tips to stay consistent and build momentum into this next year.



    Using Your Time Wisely During the Holidays

    Inside the Beach Boss Influencers community, we coach and train network marketers on how to make more in less time leveraging systems and processes and automation through social media. 

    So when it comes to growing your business during the holidays, we know that for ourselves when we first got started in growing our network marketing businesses, we wanted to take the holidays off. 

    It was impossible to get people to meet during this time because we were building our businesses old school. And when it came down to it, we would rather spend time with our families than go out and be prospecting or doing home meetings and parties all day long. 

    And so when it came to the holidays, we would take that time off. We would kind of trickle out and then tell ourselves that in the next year we’re going to start building momentum and crush our goals. 

    In doing so, we found this was the worst mistake that we could make as network marketers and as entrepreneurs. 

    Why? 

    Because during the holidays there were other people that were running hard and they were getting in front of people and hitting people with Black Friday sales and “Join My Team” posts. 

    And what it came down to was our businesses stayed stuck. Actually, it went backwards while all these other people that were around us rank advanced in January because they were able to build that momentum and they were willing to work when we weren’t. 

    We’re not gonna be sliding into people’s DMs with “Join My Opportunity” posts. We don’t do that here in Beach Boss Influencers. We believe in building our businesses in a professional and strategic way that you can be proud of. 

    We want you to be proud of building your business. We want you to build your business like an actual real entrepreneur.

    Tip One: Batch Your Content Ahead of Time

    Here’s the thing, when it comes to the last 15 days of the year, a lot of people are home. They get time off with their family. And so you want to be in front of them, you want to be seen on their phone. 

    So we need to batch our content ahead of time, and what we mean by batching is, for example, filming two or three Facebook lives that you are gonna be able to stream live at a later date. And people won’t know the difference whether it’s live or not. They’ll just see you popping up in their newsfeed or their stories. They might think you’re live, but you could have shot that video weeks ago.

    And it’s one of those things that when you realize that you can do it, and you realize that there are tools that could help you do it, and that there is a strategy around doing it where you can attract people and not be sending those copy and paste messages and not be the salesy weirdo trying to get people to join your business, that’ll be when everything changes for you. 

    If you want to learn how to batch and what tools you can use, check out our new course at Beach Boss Influencers, Influencer Content Hacks.

    Trust us when we say that once you learn how to batch your content, it’s going to completely change your life. Being prepared and batching content ahead of time makes it easier to stay consistent. 

    Tip Two: Repurposing Content

    So to give you an idea of how to repurpose content, take a Facebook Live you have filmed. And then cut it up and create it into mini content by making stories out of it, making TikToks out of it, make it into a reel. 

    And because you’re able to repurpose, you’re able to go through different channels and different social media platforms. You can be all over the place using one simple video. Take the video and create solid blog posts and posts on Facebook and Instagram and all of these different platforms where you can attract people. 

    So if when you have batched content, it then gives you time to repurpose it so that it’s going everywhere. 

    They’re gonna be seeing you in their newsfeed.

    They’re gonna be seeing you in stories.

    They’re gonna be seeing you in TikTok.

    They’re gonna be seeing you in reels.

    They’re gonna be seeing you all over the place. 

    This is important as there are people that are on Facebook that are not on Instagram. There are people that are on Instagram that are not on TikTok. There are people that are on TikTok that are not on Facebook. It’s vital that you’re able to repurpose and put yourself everywhere, and we have a really simple process that we use to do that. 

    When you do that, you’re now in front of everybody and people are seeing you while your competitors are deciding to take the last six weeks off of the year.

    Tip Three: Reusing Content

    A study found that people don’t remember what they viewed on any social media platform 90 days ago. 

    And I want you to think about it. Who is that top influencer that you follow? Who’s the person whose content you never miss because you absolutely love what they do?

    Do you remember what they posted three weeks ago? Do you remember what they posted two months ago? 

    You don’t remember, right?

    That’s just part of the social media game. You have constant content that is thrown at you, so you don’t remember what you read or what you viewed 90 days ago. So what we teach our students to do inside the Beach Boss community is every 90 days reuse your content or recycle your content. 

    It can be the exact same post with a different picture. Or maybe you change the picture and you change the hook or the first few lines, but then the rest of the post is exactly the same. This is how you’re able to condense time.

    So keep that in mind during the holiday season.

    What are your best videos? What are the best posts that you’ve done over the last few years that you can tweak and modify just a little bit and reuse so that you can spend more time with the people that you love and less time prospecting and creating content. 

    Want to attract more people in the holiday season?

    If you found these tips useful, you should check out our Influencer Content Hacks course. Inside this course, we’re giving you our best hacks to build momentum and stay consistent with your content so that you’re attracting more people, you’re generating more leads, you’re getting more customers, and you’re enrolling more distributors before the end of the year so that you can build that giant momentum to take off into the next year.

  • 3 Time Saving Content Hacks To Grow Your Business

    3 Time Saving Content Hacks To Grow Your Business

    3 Content Hacks to Grow your Business and Save you a Ton of Time.

    Creating content that actually grows your business, can be overwhelming at times! And if the thought of creating content for the next year fills you with dread… Then you’re going to want to tune in to this training where you’ll get my favorite Content Hacks to save time and grow my business.



    Who are you speaking to?

    You are a network marketing entrepreneur and you are building a business. And if you are new to network marketing, you may not understand the concept.

    Understanding who you are speaking to is very important. You need to know that not everybody is looking for your product.

    You need to understand who your ideal client is, where these people hang out, what they dream about, and what they struggle with.

    So that your content responds to their problems and dreams.

    And if you’ve ever read a post or listened to a live show where you thought, “This person is in my head, and he/she understands exactly what I’m going through, and knows where I want to be”. It’s because these people understand who you are. They understand what you are struggling with right now. They understand what your hopes and dreams are. They always understand what it feels like, to be you.

    And that’s why, when you create content, it should not only talk about those struggles, but also about the things that you’re passionate about, about your desires. You need to describe a problem, share some hopes and dreams, and then provide a solution to this problem.

    And if you share the struggles, and if you share YOUR journey, then you’re not only sharing and understanding the problems, but also leading the person to hope and dream.

    Your Content Is Not About You

    The content you create, although it shares your story, is not really about you, but it appeals to your ideal potential customers.

    It appeals to your ideal clients and serves them where they are. And when you share your story, when you become vulnerable, share the struggle, share something you’ve been through, don’t leave the person struggling, but give them hope. Show them, that there is a way out of what they’re going through right now.

    Your content is really about your audience, and serving them. Inspire them, motivate them, educate them, and entertain them.

    Stop Overcomplicating Content Creation

    Stop over complicating the content creation. Some people like to look at stories, some people like to watch Reels, some people watch long evergreen content on YouTube, Facebook or IGTV. Some people are on TikTok or YouTube.

    When you’re creating something, when you come up with an idea for a piece of content, you can use that one piece, one idea in different places:
    1. in a story,
    2. in a Reel,
    3. in an Image Post,
    4. in a Live on IG or FB,

    5. in a long format YouTube training.

    If you are on Instagram, for example, you can take that Instagram Live, cut/edit it and repurpose it into a Reel, a short video, into several stories and write a blog post about it.


    Don’t overthink your content creation and just repurpose this one same piece of content/idea multiple ways. And then your content is done for the week.

    Stop Overthinking Content Creation

    And again, stop overthinking your content creation. People do not remember what you posted a month ago, or six months ago.

    If you are following our advice and consistently growing an audience of people who are actively looking, searching for your solutions and help; if you are constantly growing your audience, you are always getting new eyes on your content.

    And therefore, anything that you posted 3 months ago, if you repost it again, the people who’ve seen it, probably will not remember. New people do not scroll back months, they may scroll back a couple of posts, maximum 10 posts down your feed, so they will never see it. That means that you can repurpose your old content. If you created a good piece of content that is getting a lot of engagement, or it had got a lot of engagement 3 months ago, you can repurpose it again and again, and again. A great way to come up with new posts, if you’ve run out of ideas, is have a look at the memories.

    Facebook gives you memories every single day. Instagram also has it.

    So have a look at your memories. And if there’s a good post, don’t share it as a memory, but take that post and repurpose/repost it as a NEW post. You can change it up slightly. You can put a new picture with it, and it looks like a brand new post, and nobody will ever know.

    Always Save Your Ideas

    Bonus tip is save every single idea that comes into your head.

    If you see an idea, if you are reading a book, if you’re watching a movie, if you see a post that speaks to you, it’ll speak to your perfect prospects. So save the ideas, never copy-paste from somebody else, but save the idea and model mimic, and make it your own way.

    I use Google Drive, and I have folders in my Google Drive for all my different buckets of content that I create.

    Buckets of content are content ideas to help you create varied content throughout the week.

    One might be around being an entrepreneur, another one might be around your company, your products. One might be about lifestyle. The next bucket might be inspiration, another bucket might be things that you love, that you’re passionate about. It might be cooking, gardening, dancing, your family, hobbies, or faith.

    And instead of talking only about your products, create curiosity around the BENEFITS of your products, and in that niche.

    So, for example, if you’re in health and wellness, give health and wellness tips, give advice, educate people in your niche, as well as create curiosity around your products.

    But as you come up with ideas, save those ideas to your Google Drive, so you have a never ending folder, folder of ideas of content that you can always draw from to a post, and to keep your audience educated, entertained, inspired, and to create curiosity around your products and to get people working with you.

    Want more sales in the holiday season?

    We were able to retire our husbands, build multiple 6 and 7-figure incomes, travel the world, live life on our terms without feeling bad about ourselves or questioning our ability to build successful businesses. Now we’re teaching others how to duplicate these results with proven social influence methods.

    And to help you more, download our Influencer Content Hacks.

  • What’s Working in Network Marketing Right Now

    What’s Working in Network Marketing Right Now

    The Truth about Social Media Network Marketing right now:

    What mistakes do you have to stop making?

    What is Influencer Marketing and what is the difference between Network Marketing and Influencer Marketing?

    Why is it so interesting and working right now in Social Media?


    What is the VALUE you give away in your content?

    How and where to start?

    We’re going to give you our 8-step secrets to help you Grow your Network and Influence on Social Media, and Build your Business Online.

    We are Beach Boss Influencers – a Coaching Community for Network Marketers, Entrepreneurs, Small and Home based Business Owners who want to master the power of Influence Marketing and Social Media.

    We often see people think they’re doing Influence Marketing and Social Media Marketing, but they’re actually doing old school online.



    Old School Network Marketing

    You are a network marketing entrepreneur and you are building a business. And if you are new to network marketing, you may not understand the concept.

    You know it’s a business, but you may not feel like you own the business, and you don’t relate to it that way.
    You are selling a product, whether it is physical or digital, you are promoting it. And you also hope to attract other like-minded people and build a team of people who are doing the same thing.


    Well, how do you do it?

    How does any offline business do it?
    Any business gets people’s attention to help sell their product, to get more people to their doors. To see what they have to offer and get people to buy.

    Well, you do the same thing on Social Media.

    So, what a lot of people struggle with is a real marketing strategy.

    For example, by appearing on social media every day, you are advertising yourself. And in many cases now people are struggling, banging their heads against the wall trying to get results, because their marketing strategy or what they are being taught is not getting them results. 


    And I want to point out that although this industry is called Network Marketing, we are not really taught how to network and how to market. We are taught how to prospect, how to sell. But when it comes to marketing, we think we are doing marketing, but in fact it is far from marketing. We do prospecting, or what I call “old school online”.

    When you were told, “Make a list of a hundred people”. People make the same list, but from people they know on Social Media, and they send the same messages to everyone: “Please look at my post about my opportunities.”

    And they get a lot of rejections in return, a lot of people get blocked. They hate the process, because they feel like salesy weirdos, and nobody wants to build their business that way.

    Influence Marketing

    Influence Marketing is the opposite of what we were taught.

    When I started to show up differently, I had better results. No prospecting and selling, but being real me and trying to know people.
    Here’s where it becomes different between me being a billboard and everyone knows me as attached to my company, versus who I am.

    I started to share who I am, and what I enjoy doing. What am I passionate about? How can I help others who follow me on Social Media?

    And I started showing up differently and giving value.
    So here’s where we started implementing Influence Marketing to attract people to you.

    Imagine how that would feel like, if you’re listening, that you’ve been chasing all these people and following up, and maybe there’s people month after month that you’re consistently chasing, and they’re like, “Get with me in three months”. And you have your hopes up and all this stuff, but it never works after all.

    So, imagine never having to prospect anybody.

    We stopped prospecting 4 years ago, because we started implementing Influence Marketing and showing up by giving value. And sharing vulnerable aspects in our life and sharing that we’re real people, and sharing benefits of what our products do for people. And, what this business can do for people versus telling them what it is and all the ingredients that are in it.

    We may sound a little harsh right now, criticising people who are prospecting and sending messages to hundreds of strangers.

    And I want to tell you, that we absolutely love and understand these people who are still doing it, because we’ve been in their shoes before, and we know what it’s like, what’s going to happen, and we’re just telling you what will happen next, what other options there are, and how you can get out of the impasse.

    So I absolutely don’t want to offend people who are still doing it. Sometimes you have to make these mistakes to learn something new or to want to run your business differently. And I want to break down someone’s belief right now, which some people will be absolutely shocked about.

    What is the VALUE you give away in your content?

    When we say provide value and appear on Social Media, many online marketers think, that the only value they can provide is their products, and what they will do for other people.

    While this is absolutely amazing, most of our products are amazing, and so is what they do for people, that’s not the value you can provide to people on Social Media through your content.

    It’s not the value that will attract people.

    And that’s where everyone gets confused.

    “If I don’t have my products, then I don’t have anything,” is what most people think. And that’s not true!
    So we’re here to teach you how not to get attached to your products.

    You need to grow influence and build trust with your audience. So that your audience gets some value from you for free, and therefore comes to you for more of that value. Your audience needs to get attached to you and start listening to you.

    And then your products have to become a bonus for those people who will start following you and want to buy from you. Whatever you’re selling, whether you’re in this company or that one, they won’t care at all, because if it comes from you, then it’s good.


    You have established a relationship with them, and you built “Know, Like and Trust”. When you have people who show up on your channel/account, who are involved in what you post on Social Media, and they follow you, they start to trust the things you put out.

    They start to get to know who you are, because of what you share. And that builds influence.

    When you have influence with that network, with that audience of people, whatever you’re going to put out, they will raise their hand.

    That’s why it changes the game so much.

    And we share this, because we’ve been through spamming strangers and sending hundreds of messages to our friends list. We’ve been there, but we’ve also become known for being one hundred percent authentic. And we continue building our Influence every day.


    We are following the same path as you, but we are a few steps ahead, and we are just imparting our wisdom and our experience.

    What’s Really Working on Social Media Right Now?

    So, let’s talk about what really works on Social Media now.

    I know there’s one ninja strategy right now, that some people are afraid to dive into, and some people are using it.

    So should people do it, so they don’t miss out, or is there really more to it than just stupidity. 

    And we’re talking about Short Video.

    Some of you may have heard of it.

    Short videos, live streaming, video blogging – all this is called video marketing. And I’m sure some of you crinkled your eyes when you heard that, because it made the hairs on the back of your neck, maybe made your armpits sweat, and made you think, “Should I put myself out there?”

    And yes, this is exactly what works right now and shows, that it’s the fastest way to grow your audience, build your community and gather your new network, that will trust you and be beyond your friends and family. 

    You need to grow an audience of enthusiastic fans. But it doesn’t have to be very difficult. You don’t need to be tech savvy, you don’t need to learn all the dances and songs or play on camera to grow that audience and get tons of views. And I’m talking about the short video format again.

    It can’t just be in short video format: you can go live on Facebook, or TikTok, or Instagram, you can shoot YouTube Shorts, TikToks, Reels, or live stories for Facebook, TikTok, or Instagram, or longer trainings or vlogs on YouTube. It’s all video marketing.

    And you need to know, my business has reached incredible heights because of it, and if I hadn’t done video marketing, it wouldn’t be where it is today.

    If I had sat on the sidelines and hadn’t 
    moved on to real live video, no one would simply have known about me, what I have to offer this world and how I can help my audience.
    But as our society continues to evolve with technology and social media, we are constantly updating micro content on platforms.

    So, shorter form videos are what’s leading the way on Social Media right now. And it doesn’t take long to grow the network.

    You just look at the many people on TikTok or Instagram videos, who may have started with a challenge and increased their audience by thousands in 30 days just by posting short 30 second videos every day.

    Video Marketing Formats

    It really comes down to saying: “OK, here’s what I’m going to do for the next 30 days. I’m going to give it a try. I’m going to try to show up every day on Social Media. And here we go.”

    It will definitely force you to step outside your comfort zone, if that’s not what you’re already doing.

    I want to point out that longer videos, when Facebook first released Facebook Lives and then Instagram started doing them and other platforms, YouTube, are definitely still one of the most effective ways to build relationships and convert your potential customers into buyers.

    But you’re not going to attract a new audience with a 15, 20, 30-minute video, because people have a very short attention span. Because people nowadays are always busy with something, rushing somewhere, and are not ready to spend 15-30 minutes of their life every day to find new content for themselves, to entertain themselves or to learn something new and useful.

    So micro content, 10-second videos, at most 30 seconds, that’s what you need now to attract people to you, to grow your network. And this strategy works really well. You’ll be fine with videos like this if you want to grow your audience, stop them from scrolling, get attention and build relationships, and build your influence online.

    How to get out there?

    Usually when I record my videos, I decide, what message do I want to tell my people today, what do they need to hear? And I record a 15-30 second video, but straight to the point, addressing the person I want to influence, and it works.

    And it takes a minute a day. So why wouldn’t you want to engage with something that’s so powerful and so easy to create?

    We understand that fear holds many people back from putting themselves out there.

    “How will I look? How will I sound? What will people think? What will they say about me?”

    But if you keep letting your fears hold you back, you won’t achieve what you want in this business.

    How many times have we all gone to networking events? Maybe in your company or outside your company, and we talk about when you need to step out of your comfort zone.

    If you want to grow, and you want your business to grow, and you want to get into THESE ranks, and you want to have THIS team, and you want to have THE life that you know is possible with this beautiful car and dream house, you have to get out there.

    But I promise you that you will not die from doing Reels or Story or TikTok, but once you do, you will feel so strong, like an adrenaline rush kicks in, and you feel like you can fly.


    And once you’re done, you’ll feel so fulfilled and strong that you’ll know you can do it. And it’s all about waking up the next day and repeating it over and over again, every day.

    It’s very simple to implement something that will grow your network, help you build a relationship with that network where the impact happens.

    So, when you recommend something to your subscribers, they follow you and after some time want your opportunity. But for them to want it, they have to know you first, and you have to keep showing up on social media with some kind of free value for them, if you want to get good results for your business in the future.

    If you want that benefit, go here and take it, and your people will raise their hand and start moving.

    That’s how the magic happens.

    Where to start?

    But where do I start all this way? How do I develop and communicate on social media without being a sales system spammy weirdo? How do I build relationships, even though I’m an introvert?

    It was painful for Kat, but she figured out how to build those relationships passively, without small talk, without talking about the weather or dogs or flowers, and how you can promote your products or even sell millions of dollars worth of merchandise without plastering your products on social media in every post. It’s possible.

    And for those people who are now wondering, “How and where do I start?” we have a special free event.

    It’s a masterclass that’s coming up very soon online. In this masterclass we will walk you step by step through the same strategy we have used to consistently recruit 5-10 new reps per week, rank up fast without spamming, begging or annoying prospects.

    Free Masterclass Registration

    During this FREE Masterclass you will learn:

    • Rapid Growth Formula – How and where to find and attract an endless flood of perfect prospects for your business.
    • Influencer Engagement Method – How to build know, like & trust quickly and get more engagement on your content so you’re seen by your perfect prospects.
    • Top Earner Promotion Hacks – How to easily promote your business and enroll your perfect prospects without feeling like a salesy weirdo.

    Registration Closes In 7 HOURS.
    Masterclass goes live at 5pm PT / 8pm ET, on October 26th.

    You are now thinking, “I need to know all the secrets, and have great results!”
    Then click on the link to find out more information and register for the FREE Masterclass or a REPLAY.

  • 5 Social Media Recruiting Tips for Network Marketers

    5 Social Media Recruiting Tips for Network Marketers

    Dos and Don’ts of Network Marketing on Social Media:

    Best Tips and Biggest Mistakes when Recruiting on Social Media;

    How to Grow your Business, Brand, Influence and DREAM on Social Media? 

    I am going to give you 5 Tips to Grow your Network Marketing Business, Build your Influence Online and Recruit the Right People.



    Not Everyone Is Your Audience 

    Eating random people to be your friends or followers is absolutely insane. I see people who have thousands of friends on their profile, they have made the maximum number of friends and have no idea who these people are. And not only does this slow down your algorithm, it’s bad for your business.

    And you’ve probably noticed too, that they’re not responding to your posts. They have no idea who you are. They don’t relate to your posts. 

    So they sit quietly, and Facebook thinks you create bad content, and no one wants to read it. That’s why it doesn’t show it to anyone. 

    Stop Sending Random Messages

    Sending random messages, copied and pasted, that your boss may have given you, to people you barely know – it doesn’t work on Social Media anymore.

    You send new people you’ve just added to your friends or followers list a message about your opportunity after you’ve said “hello”, or without even saying “hello”, without finding out who the person is, or if they even need your opportunity.

    You end up getting rejected, ignored, some people even block you and you never find out about it. And in fact, I got blocked on social media, and that’s how I started looking for other ways to build my business.

    Who do you want to work with?

    Who are the people you really want to work with? What qualities do they have?

    For example, I want to work with people who are motivated, dreamy, not afraid to step out of their comfort zone, ready for long-term relationships and willing to be mentors. These are my ideal prospects, and these are the people I want to work with.

    So, it’s important to know, who you want to work with in order to know, who you do NOT want to work with.

    And once you know exactly who you want to work with, you need to find out the next important question – what do these people want.

    What does your audience want?

    What are their dreams, their desires, and what are their pains and difficulties?

    If I want to attract someone motivated and someone who is willing to work, I know that their dream is to get a second stream of income, to have flexibility, freedom of time, not to spend all day copying and pasting messages or helping strangers. 

    It’s their struggle, and it’s their dream.

    I understand this as I was once one of those people.

    So, once you figure out who you want to work with and where these people hang out on social media, and we actually teach you step by step in some of our courses where you can find out who these people are, how to engage them on social media and where they hang out.

    Create content that serves your prospects

    What you need to start doing on Social Media now is what works like hotcakes – creating content that serves your people.

    What can you post on social media today to talk to the person you want to engage, the person you want to work with and the person you want to engage?

    And I’m not going to tell you WHAT to post, because your person is different from mine.

    This is something you have to do by yourself, you have to think about it and understand it.


    And yes, it will be uncomfortable in the beginning, because you have never done it before, but once you understand it, you will be unstoppable, and you will become a magnet for your perfect potential prospects.

    Build Relations and Connect with People

    We also teach how to create similar posts in our courses and in our higher level communities.

    And we move on to something that many marketers ignore, which is relationship building.

    Now I see that some marketers are making an effort to build relationships, but they’re doing it wrong.

    They send me greetings, ask about the weather, kids and some of the pictures on my profile.
    Yes, they seem to genuinely care about me, but after two or three messages back and forth, they drop me their opportunity: getting on the zoom or clicking a link without even asking me, if I want it.

    So don’t build a relationship with hidden agendas only to then target someone as a client.


    This is not going to work.

    It creates embarrassment, when people find out that you have written them a message, asked and praised them only to then throw them your opportunity.

    It doesn’t work anymore.

    So in order to attract rock stars, you need to build relationships on a human level.

    And that’s where a lot of people get stuck.

    I’ll be honest with you, I didn’t know how to build relationships at all, either on Social Media or in real life. I’m very much an introvert, and I don’t even know how to start a conversation.

    It was with me a few years ago, when I decided: “You know what, that has to change. I have to learn how to build relationships with people.”

    And I’m the kind of person who hates small talk, who hates talking to people on messenger about the weather and dogs, and things like that. I want to get straight to the business.

    How to communicate?

    And I realized, how to communicate with people on Messenger, where I am a real person, who cares about other people, but at the same time I become very attractive to them, because I know what their pains and desires are, and I know how to talk to these people, because they are my perfect prospects.

    They are the people I want to work with.

    So, one of my ninja tactics for building relationships on Social Media effortlessly is Video.

    Even if I show up right now and talk to you, it’s already passive relationship building for me, between me and you. (By the way, you can watch my live on the tab in the article)

    I don’t need to go on Messenger, if I don’t want to. I can just show up and make a video, talk about whatever I want to talk about, and it builds the relationship much faster.

    And I can’t tell you how many times people on my calendar have turned up, said they wanted to join my team, and I had no idea who the person was. They all watched my videos and thus interacted with me. They commented and contacted me themselves.


    And this person says to me, “I feel like I already know you. I’ve watched all your videos, I’ve been following you for two months, and now I’m ready. So please tell me, what do I need to do to join your team?”

    So take a look at how your Social Media outreach of 10 minutes a day or even a week can build your relationship with your audience on autopilot, which will become a very powerful skill set.

    And we move on to the last piece of advice. And this is one of my favorites.

    It’s micro-content. For those who don’t know, it’s short videos.

    Something between 7 and 30 seconds. It doesn’t take a lot of time. The whole process will only take a minute of your time a day, and you can create an accurate message for your ideal audience and customers that will attract them and get them to go to DM. 

    7-Second Domination Formula

    That’s what really changed my business, because I didn’t have a lot of time to create content and all sorts of videos, although I created it. I was dreaming about the freedom of time.

    So, for those people who are ready to take their business to the next level and start intentionally building a Social Media presence, and start engaging with their potential customers, we have an incredible course that we’ve just launched, which is called “7-Second Domination Formula“.

    In this course you’ll learn how to create micro-content, how to win over your perfect prospects in less than a minute a day, how to become engaging with them, how to make them stop scrolling their feed just on your publication… What to use, what to say, and how to communicate with people once you’ve captured their attention!


    You are now thinking, “This is exactly what I need!”

    Then click on the link to find out more information and try it out for yourself.

  • How to start? Network Marketing on Social Media for Beginners

    How to start? Network Marketing on Social Media for Beginners

    Are you frustrated in choosing the social media platform to grow your network marketing business?

    Do you know who are your perfect prospects and where to find them?

    I am going to give you 8 simple steps to find your perfect prospects, build your influence online, and accelerate your Network Marketing business.



    How to pick a platform?

    You need to decide which platform you are going to focus on. There are many different Social Media Platforms, and it’s all going to depend on who your perfect prospect is.

    For example, if your perfect prospect is someone like me: I am over 30 and I’m married, I have kids. Then most of us are going to be on Facebook, LinkedIn, Instagram. So if your perfect prospect fits in that category, then you need to think about building your business on Instagram or Facebook.
     
    Or, if you have a business for a younger generation like my kids, then you would want to think about Snapchat and TikTok.

    Everything that we do here at Beach Boss Influencers is transcending above platforms, because it’s a strategy, not a tactic. So it’s important that you pick one. Don’t try to do all of them at once, that will come later. But if you’re brand new, just pick one platform and start there. 

    Who is your perfect prospect?

    Who is it that you want to recruit and who do you want for customers?

    And these are going to be two different people usually. And as you create your perfect target audience, you probably have different products in your company, that will have different ideal target audiences.

    For example, if your perfect prospect wants to lose weight, what does that person look like? What are his pains and desires? How is he feeling? We need to dial into the emotions of that person, because that’s how we’re going to talk to your perfect prospect in a little bit later, to build the “Know, like, and trust” faster.

    Where does your perfect prospect hang out?

    Where this target Audience is hanging out? Is it over on Facebook or on Snapchat? 
    Do they follow certain gurus? Are they following Weight Watchers, if they’re trying to lose weight?

    If you are looking for team members, do they now follow network marketers who help them learn how to work on Social Media? Pay attention to things like this.

    Dive into those emotions and their feelings, because people make decisions based on emotions, and they make connections based on emotions and feelings as well. So if we can dial into those, then that will help you connect and build Audience faster.

    Connect with new people

    Go to those places, and make friends and be interested in them. 

    My perfect prospect right now is over on Facebook. So how I do it is: I go into groups, people they follow, and I build relationships with people. So I don’t necessarily drop a lot of content in those groups and pages, but I do engage, I do connect with new people. So really here you’re trying to be a friend maker.

    If you go inside of an aquarium, there’s all kinds of different fish, right? Well, let’s say that our perfect prospect is the goldfish. We need to go to the place in the aquarium, where the goldfish hang out. Now, it doesn’t mean that all the goldfish are going to be coming to us and wanting to join our team and buy our products.

    It means that those goldfish are our perfect prospects, and it’s easier to fish in that goldfish pond, than it is to fish in the entire aquarium, right? So you want to go in and be a human first inside of those groups, inside of those pages, inside of those places, that your perfect prospects are hanging out, and engaging with them.

    You would go in, provide questions, be interested in them, and really be a human first. I don’t want you dropping in their DM saying, “Hey, I saw that you posted, that you’re struggling in your business. Come and join me”.

    That’s definitely not what we want to be doing. We want to build the “Know, like, and trust” first, so be a human first.

    Pick one SM platform

    Pick one Social Media platform to build on. And then create content that will help your perfect prospect in their problems.

    Educate, motivate, inspire them, and then add some lifestyle up as well, so people can get to “Know, like, and trust” you. You want to be a human, they want to see a connection with you, and that’s the key. 

    Keep 80% value based content and content that helps them with their problems. And then 20% of promotion of what you would like them to do. And this is how you are building that ecosystem, where you become a person of value. A person who brings inspiration into their lives daily.

    So that they could say, “I saw that post from Brandy last week, and she was saying, that I could drink more water, go for a 10 minute walk and really start slow to lose weight. This will be more beneficial for your body than just training hard on the first day”.

    As they see more and more of your content as you interact with them, they will see you as valuable and that you have what they are looking for.

    Make sure, you keep it 80/20.
    Value based content, – that’s what I normally do on all personal profiles. It doesn’t matter whether it’s LinkedIn, Instagram, Facebook or something else. Keep it on a personal profile for right now. It builds faster in the organic side of things.

    Active and Passive Approach

    Stay consistent and use an active and a passive approach to building your business.

    As you’ve built these relationships, this doesn’t have to take months and months. It just can happen in a few short days. If you’re really diligent and consistent about what you’re doing. You’re going in, you are engaging with that person that you would love to work with, asking a few questions, and then it’s natural to friend him and get him or her into your world.

    But most importantly, keep posting valuable content, that your target users see. After all, you interact with them every day, and they visit your page daily to watch new Reels, for example.
    This is your Passive Approach.

    Remember, on Social Media nothing happens without you being social first. You need to connect with people on the emotional level, and be interested in their lives.

    Active approach means going in to those people that you’ve built those relationships with.
    For example, if someone had seen your content for a week, and then you’re writing to him or her:
    “You’re totally amazing! I would love to work with you. Would you love to jump on a Zoom Call, and talk about what that might look like?”

    This is after the relationship is built, that’s an active approach or actively inviting someone to take a look at sneak peek, that you’re doing on Social Media in a private Facebook group, for example, or maybe you’re doing it on another Social Media platform. 

    You need to actively invite as well as passively growing that content and growing that pipeline ecosystem of people to always pull from. So stick with active and passive.

    Results take time

    Give yourself time to see results.

    This is really, really important. Nothing is going to happen in two days. We’re not Amazon Prime.
    And I know that’s the way our mentality has started to go towards this micro wave mentality. We need everything just right now, right? And that’s how we think our business should be. This is one of the biggest mistakes.

    I would say that if you are consistent for 60-90 days, posting valuable content to your Target Audience in your Niche, adding new people, really focusing on the content, on what you share with people for educational or entertainment purposes, and you do all your DMOs: what you need to do to get people to look at your business and look at your products, then you will see very good Results.

    In 60-90 days you will have so many people to talk to, that you won’t know how to keep track of all the activities and information. And I know this because I experienced it myself not too long ago.

    I continually to test here and there, how things are working, and what we teach, because I want to make sure, it’s still working. Because now everything changes so quickly. It was just recently, that I did that and I was very impressed, that I’ve got way too many people to talk to again!

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